Web Design

We are lucky to be able to be very selective in our web design projects. We prefer to work with individuals and non-profits to build attractive, low-cost sites that, when feasible, can be maintained afterwards by the client.

We follow the latest Web standards and can incorporate social media and blogging capabilities into a site. Designs can use popular “blogging” engines, such as WordPress, Wix or Blogger, so that a client can have the freedom to do their own updates without requiring additional paid services or extensive web design skills.  I use a demo Blogger site to show clients designs and hacks.

There are many providers of commercial web design that take on small business sites, but that is no longer our focus.

My experiences as a manager in Web Services at NJIT during the massive migration of hundreds of thousands of pages into a content management system, gave me a deep appreciation for simplicity and organization with a vision to future growth.

At NJIT,  I also helped create a number of academic websites for projects such as an eLearning Orientation site for students (2004) and the Design Advisor (2007) site for the NJ School of Architecture.


A custom site design was done for the Gaetano Federici art collections at federicicollections.com

One of my non-profit web projects is the site I built for the New Jersey College English Association (NJCEA) that is hosted on Amazon Web Services. This a more “traditional” site built in HTML with CSS, that is on a paid hosting service and is maintained by a “webmaster” (someone with knowledge about web development), as opposed to a layperson using a web service.


For the poet Maria Mazziotti Gillan‘s official website, I used a customized design and commercially-hosted site along with a complementary blog using Google’s Blogger with free hosting.

This was a hybrid project. The website, as requested, is more traditional and maintained by a webmaster, while the blog is maintained by several people with limited web experience who contribute updates and posts.

For the non-profit Inner City Ensemble, a dance group for inner city youth, I created their website by customizing a WordPress template to provide them with a site that allows them to now be their own “webmaster” and has no continuing hosting or maintenance fees for the organization.


The Paterson Literary Review is a journal of poetry, fiction and prose that has been in print since 1979, but only created its own web presence in 2013. The site was designed to allow for future archive expansion and a store offering back issues and related publications.

The Paterson Literary Review is published by the Poetry Center at PCCC. The Center wanted also wanted a new site also and requested something that would complement the PLR site and yet also be different.
jennifergillanA website for author and professor Jennifer Gillan was done using a selected design theme which was then customized to use the color palette, images and pages needed by the client to create a professional site for her publications and presentations. This is an example of a full-service site including hosting, a domain, web design and maintenance.

My interest and approach to web design comes from my personal web projects.

I have owned and maintained an electronic magazine and website for poetry, Poets Online, and its accompanying blog since 1998. They have gone through many designs and hosting solutions, both paid and free. Poets Online and the Poets Online Blog use open source designs.

My academic website at NJIT changes periodically and includes several completely different web designs, as I use it for demonstrations in my design courses.

Some of my personal interests have found a place on the web too, including environmental issues, language and personal essays.

If any of these styles of design strategy fits your needs, contact me.

Read some more of my thoughts on web design